Forsyth Barr Stadium is managed by Dunedin Venues, a specialist venue management organisation established in February 2010.

Dunedin Venues is committed to establishing Dunedin as the first choice in New Zealand for event promoters, as well as delivering exceptional experiences for fans, communities, stakeholders and partners.

Dunedin Venues will also manage other venues, including the redeveloped Dunedin Centre and Town Hall, becoming a central hub for premier entertainment in Dunedin.